March 1st, 2018
Customer Experience Consultancy
Growing a business strategically can be distilled into two key areas:
Optimising your customers’ experiences at all the key touchpoints along their journey leads to satisfied and loyal customers, higher retention rates and the opportunity to cross and up sell more of what you have to offer. Creating personalised touchpoints derived from insight into what really matters to your customers, enables segmentation in both the message and buying preference. Ensuring the message is relevant and using the communication channel preferred by the customer are key alongside ensuring that the culture, narrative, and values that makes up the story of your organisation are clearly evident and consistent. This requires a co-ordinated and consistent approach across your company and a realisation that the whole company plays a key role in the success of winning and retaining customers.
“The Consultancy Company provided us with a clear vision and were excellent in their support.”
Andy Peake, Edwards Vacuum
Sustainable Revenue Growth
Extending the brand’s value proposition, acquiring businesses or creating market extension strategies are all opportunities for revenue improvement. However choosing the most effective strategy & methodology and making sure it will deliver are where we make the difference. Understanding what your customers believe your brand stands for is crucial. This is not just listening, but interpreting what they really mean, testing it and then ensuring that it fits with your capabilities as well as the promise of your brand.
Our team have experience of journeys that have worked and grown businesses by improving the customer experience and revenue improvement. For more details of our Capabilities please click on the link below.
Alternatively, to find out more please contact us for a no-obligation discussion via e-mail
or call 01993 883421